Sales pave the way for revenue growth and organizational success. When you have the best salespeople on your side, success is almost assured. So, how can you succeed in salesforce recruitment? Strong recruitment sales techniques can make all the difference when hiring the best talent in your industry.
But the recruitment of sales reps isn't always easy. So, we've put together a few tips to help you attract, hire and retain sales talent anytime you need to grow your team.
Remote Work Has Changed Recruitment Sales Tactics
The growth of remote work has left a lasting impression on the sales environment, with 61% of sales associates confident that their jobs will never be the same. This means leaders who want talented sales teams must change how they source and hire salespeople. A few takeaways from the latest remote recruitment sales trends include:
- Greater access to a broader pool of sales talent: Companies can now leverage virtual recruiting and interviewing tools to reach a larger pool of applicants.
- Innovative tools and training: Remote-first environments mean companies need to stay on top of digital sales and the tools they need to manage remote teams. Recruiting salespeople who are up to speed with the latest sales skills and tech is a top priority.
- Opportunity to identify sales recruiting problems: Changes in hiring tactics have made companies more aware of holes in their hiring process. These opportunities allow companies to develop new recruitment strategies and quickly plug the gaps.
Write An Appealing Job Description
Excite qualified candidates with a job description that lays out the unique benefits of working for your company and highlights the responsibilities of the role. Here are a few tips for writing an enticing job description for sales jobs:
- Describe the position, requirements, work environment, and company culture.
- Provide a descriptive job title that reflects industry trends.
- Make sure the job description is easy to read and skimmable.
- Be clear, concise, and truthful about the sales skills and experience you're looking for.
- Outline the benefits and opportunities for growth in your organization.
- Explain the next steps in the recruitment process (submit an application, apply online, email hiring managers, etc.)
Ask For Referrals
Word-of-mouth can often lead to the best hires. So, ask employees, industry contacts, and even customers for referrals.
Also, remember that most companies agree that employee referral programs can be the best source of candidates. They know how your company operates, the culture, and what it takes to succeed on the sales team. Consider offering referral incentives like extra vacation days or monetary bonuses for successful referrals.
Attend Hiring Events
Whether virtual hiring or in-person, these events can lead to excellent recruitment opportunities. Hiring events gives you access to hundreds of potential candidates all in one place. Attending these events can speed up your recruitment process and also give you the opportunity to meet job seekers individually. It'll also give you a better awareness of the sales talent available in your industry.
Use Job Boards & Social Media
Job boards and social media are tried and true methods for sales recruiting. Job boards are often the go-to recruitment tool for filling entry-level sales positions since you can find many candidates. Plus, you can narrow down your recruitment search with the right keywords and filters.
If you're leveraging social media to recruit talent—align your job posts with a coordinated social media campaign. This strategy will help your postings reach more people and draw applicants to your recruitment opportunities. Plus, social media can help show off your company culture and give applicants an inside look at what it's like to be part of your sales team.
Snag Top Sales Talent for Your Team
Don't sit back and wait for qualified sales talent to find you. Instead, be proactive in recruiting the best sales associates with these recruitment sales techniques and strategies. With the right recruitment plan in place, you can hire the best salespeople in your industry who will drive sales success.
At Hire Velocity, we partner with you to identify the best candidates for every sales position. Discover what makes Hire Velocity unique with our innovative approach to sales recruiting.
